newborn photographer mindset

If you ever opened a Facebook group dedicated to newborn photography and wondered why you don’t have it all figured out while (almost) every other photographer has, I have 3 reminders for you:

1 – You are not alone

What you see on social is only a glimpse of other people’s reality. Of course, not everybody around you is lying about their business (and life) – but we all feel compelled to share our best, especially in spaces like (Facebook groups) where we fear other people’s judgement.

Even those photographers who’ve been successful for years don’t have it ALL figure out. You grow and face new challenges, new unknowns and new fears.

2 – Uncertainty is inevitable…

… and “being busy” is not a cure for it.

To say it with Brené Brown “Uncertainty is a necessary part of getting where you want to go” (I also recommend reading this article on How to live with uncertainty written by Dr Brené Brown)

Leaning into uncertainty and being able to face our fears often results in breakthroughs and creativity which are essential for growing a business in this day and age.

“If you can see your path laid out in front of you step by step, you know it’s not your path. Your own path you make with every step you take. That’s why it’s your path.”

Joseph Campbell

3 – Sometimes it’s good to… look back

A few weeks ago, looking for an old landing page, I had a look at the first Grow Your Photography Studio’s website and that got me thinking about the first few months in business.

No matter the training and experience I had when I started this journey, the amount of things I have figured out is still incredible. And you know what? I am proud of it.

And so should you.

Especially looking at the last two years, you should be incredibly proud that you were able to navigate your business through lockdowns, restrictions and months without work.

None of us had a roadmap for this, but you made it through it.


Feeling on the brink of burnout? Read our guide “Photographers on the brink of burnout

Thinking about our Marketing Mentoring programme? Read this first

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